ROC POP SHOP FOR JAY-Z

Multiple Event Locations

BRANDING AND POP UP EVENT ACTIVATIONS

The Roc Pop Shop for Jay-Z was designed as a 50-foot-long trailer that expanded to 1000 square feet. Large flat-screen TVs, mohair sofas, zebra wood, a stereo system, and a custom gaming zone added to the experience.

Design Concept:
Branding
Pop Up
Activations

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ANAHEIM PACKING HOUSE